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CEASTA
ASSURANCE

Ceasta Assurance is revolutionizing the transit insurance industry by providing a first-of-its-kind solution for luxury home furnishings.

A year after their launch, it was evident that their core messaging required greater focus and clarity. Additionally, a more comprehensive brand identity became essential for creating impactful and consistent brand experiences.

BRAND IDENTITY REFINEMENT
CORE BRAND MESSAGING
SALES & MARKETING COLLATERAL

MESSAGING PARTNER: FOUNDATIONAL

As a start-up addressing a problem that most customers may not be aware of, we aimed to create core messaging that educates customers about the problem and clearly communicates how Ceasta is solving it.

We refined the brand identity to convey a modern, elegant, and design-forward aesthetic that resonates with their high-end interior design clientele. The updated brand identity features a new font suite, iconography, a photography library, hero video assets, and various sales materials and marketing templates.

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The Novogratz / Brand Identity